Brian Cupp

Vice President, Operations, Enablement & Strategic Initiatives

As Vice President of Operations, Enablement & Strategic Initiatives at IntelliTrans, Brian Cupp oversees operational strategy, product support, and continuous improvement initiatives that strengthen performance across the organization. With more than 25 years at IntelliTrans, Brian has played a pivotal role in shaping how the company delivers value to customers and develops talent within its teams. He has been instrumental in shaping IntelliTrans’ operational framework and enabling process improvements that support the company’s continued expansion across modes and markets.

Throughout his career, Brian has held leadership roles spanning operations, service delivery, and account management. His expertise includes process optimization, carrier network management, rate procurement, fleet sizing, and logistics analytics. Known for his practical, solutions-oriented mindset, Brian has helped many of IntelliTrans’ largest customers enhance visibility, reduce cost, and improve overall supply chain efficiency.

Brian is recognized for his steady leadership and collaborative approach, believing that the best solutions come from listening first and working together to make measurable progress.

  • Bachelor of Science | Louisiana Tech University

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